Orlando, Monday, 15 September 2025.
Universal Destinations & Experiences is coordinating a global fall 2025 retail strategy tied to Halloween Horror Nights that brings Japan’s fan‑favorite HamiKuma line to Universal Orlando and Universal Studios Hollywood for the first time and launches new Universal Horror Unleashed collections featuring Universal Monsters and Texas Chainsaw Massacre. Rolling out alongside regional seasonal events and an Epic Universe NBC special, the plan emphasises limited‑edition drops, immersive in‑park retail concepts and cross‑promotion to lift per‑cap spend and diversify licensing revenues beyond ticketing. For retail operators, the most intriguing development is the intentional global harmonisation and cross‑park product transfers—forcing tighter SKU planning, constrained inventory decisions and new experiential activations designed to increase dwell time and conversion during peak windows. Expect tighter timelines for inbound stock, prioritized allocation for marquee SKUs, and amplified demand for retail teams to coordinate merchandising, forecasting and guest flow strategies to capitalise on scarcity-driven urgency across multiple parks this fall.