Lake George, New York, Tuesday, 26 August 2025.
This Tuesday Six Flags Great Escape updated operating hours and expanded event programming for the remainder of the 2025 season, extending hours on peak weekend and holiday dates to capture more on-site spend. For retail and operations teams this signals tighter staffing windows, adjusted ride maintenance slots and new F&B deployment priorities; third-party vendors should expect compressed delivery and activation windows tied to curated event blocks. Incremental evening extensions on high-attendance dates are the most notable change, creating additional peak revenue hours while reinforcing the need for demand-driven labor planning and dynamic pricing opportunities. Operators should realign schedules, contract terms and inventory timing with the published calendar to avoid service gaps and missed sales. Midweek programming boosts aim to nudge shoulder-day traffic, but require targeted marketing and measurable KPIs to justify incremental costs. The update is actionable guidance for park partners seeking to optimize revenue per operating hour this season.