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Disney, Universal and United Parks Unite in São Paulo for Final B2B Sales Push

Disney, Universal and United Parks Unite in São Paulo for Final B2B Sales Push

2025-09-10 business

São Paulo, Wednesday, 10 September 2025.
Visit Orlando will host an invitation-only trade session in São Paulo on Friday that assembles senior sales leaders from Walt Disney World Resort, Universal Orlando Resort and United Parks alongside Copa Airlines, the Orlando Magic and key tour-operator partners. Positioned as one of the last in‑market sales opportunities before year-end, the half‑day meeting targets B2B distribution, group sales and seasonal packaging for Q4 2025 and 2026 bookings, with limited capacity and a focus on inventory, allotments and early‑bird yield strategies. For retail professionals, the convening is a live signal of how Florida suppliers are coordinating airline connectivity, promotional alignment and pricing with Latin American channels to manage shifting demand patterns. Attending operators should treat outcomes as a barometer for contract terms, capacity commitments and seasonal promotions that will shape holiday and peak‑season product. Expect actionable updates on capacity, promotional windows and partnership mechanics rather than consumer marketing or tactical packaging shifts.

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Disney, Universal and United Parks Unite in São Paulo for Final B2B Sales Push