Madrid, Wednesday, 20 August 2025.
Parques Reunidos is set to transform its theme park experience by replacing the existing Lost Temple Immersive Tunnel with a new Paramount Pictures attraction in 2026. This strategic move signals the company’s commitment to innovative themed entertainment and demonstrates their ability to refresh visitor experiences through high-profile licensing partnerships. By integrating a well-known entertainment brand, the park aims to attract more visitors and provide a cutting-edge immersive experience that goes beyond traditional theme park offerings. The investment reflects the ongoing evolution of theme park entertainment, where storytelling and brand recognition play increasingly crucial roles in creating memorable guest experiences.